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the sales glossary

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(click on a letter to find your sales word)

ROI
sales proposal acronym... return on investment... a term used in the financial world and by management to define the monetary value created or expected to be gained by an investment of capital... typically used as a hard value measurement during the decision making process of the sales process or to measure the success of a purchase after implementation and use.

recoverable draw
a draw that can be recovered or retrieved by an employer regardless of employment status of the individual who received the draw... the recoverable amount is equal to any draw paid to the individual that exceeds commissions earned.

referral
the strongest form of advertising and/ or one of the best forms of a lead... used to describe a prospect that is given to a salesperson by a current customer or prospect... requests for referrals are often forgotten by even the best salespeople.

reseller
an organization or individual that sells a product made (and sometimes serviced) by someone else... sometimes used interchangeably with the words "distributor" and "VAR"

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