“Dare to be naive.”
–R. Buckminster Fuller (1895–1983)
American inventor & futurist
Sales moral…
Being naive at certain points in the sales process can help you…
- Minimize false assumptions about your prospects
- Learn more about your prospect’s true needs & wants
- Learn more about the sales environment (competition, decision makers, influencers, etc.)
When it comes to your product and industry knowledge, be strong.
Get your top 30 open-ended questions from JustSell.com and be naive as you ask them of your prospects and customers. Allow them to explain their situation (and remember the gap of silence).
